female photographer holding and pointing a DSLR camera

How do I get started as a commercial photographer?

Commercial photography is a lucrative and creative field that comprises of a plethora of different industries. Whether working in fashion or food, lifestyle or portrait, commercial photographers must master the art of producing pictures that people want to buy. While many report the commercial industry to be a daunting and difficult one to initially crack, […]

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image showing a light bulb in bokeh style

Natural vs artificial light in commercial photography

The word ‘photo’ means ‘light’, so it’s not surprising that the single most important factor in commercial photography is, of course, light. Light is the foundation of photography – of this, we’re certain. However, something that people aren’t so sure about is which type of lighting is best: natural or artificial? There are many arguments for and against […]

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image from above showing a group of people with their arms held out in a circle, holding hands in the middle

Impact through imagery: why is professional photography so important for charities?

We live in a world that’s saturated with information. News stories vie for our attention at every opportunity whilst businesses overload us with content through multiple platforms. With this in mind, it’s no surprise that professional photography is a hugely powerful medium for getting a message across quickly and effectively. With our busy lives charging full steam ahead, it’s […]

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image of a Nikon lens for commercial photography

What is commercial photography?

Put simply, commercial photography means taking photos for business use. It’s about creating images to help promote and sell products and services. These images can be featured in adverts, brochures, leaflets, merchandising and menus, to name just a few of their uses. A commercial photographer understands how things sell. They have the skills to create images that […]

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image showing a desk with a desktop computer and laptop with the Swanky logo overlaid

Corporate headshots for Exeter’s Swanky Agency 

Following on from our recently published ‘guide for professional headshots’ (check it out here), we’re taking you behind-the-scenes of a local corporate headshots shoot. We recently had the privilege of working with Exeter’s very own ecommerce experts, Swanky Agency, to capture some professional headshots of their team. Here you can find out about the prep, the shoot and how we worked […]

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Lifestyle photography shot of little girl covering her face with her hands

The dos and don’ts of successful lifestyle photography

Lifestyle photography is all about storytelling. It’s about capturing natural, relaxed images that document real-life events or situations. It’s about revealing personalities, relationships and feelings to give the viewer a sense of who your subjects are and how they interact. There’s a certain art to getting lifestyle photography just right. Finding the balance between directing […]

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